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CONFIDENCE INDEX

CEOs SAY THEIR BUSINESSES WILL GROW IN THE NEXT YEAR ACCORDING TO VISTAGE CEO CONFIDENCE INDEX

Only 15% of CEOs Expect a Worsening Economy

SAN DIEGO, (July 12, 2010) —
CEO confidence is up even amidst talk of a double dip recession, according to the Vistage CEO Confidence Index 2nd quarter results. While CEOs of small to medium sized businesses have lowered their expectations for the pace of growth in the overall economy, they remain confident that, over the next twelve months, they will increase revenues and profits, as well as hire new employees. In the fourth quarter of 2008, CEO confidence indexed at 48.7 – an all-time low since the survey began in 2003.

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The Voice of Main Street Business

The Vistage CEO Confidence Index is a compilation of responses from more than 2,000 CEOs of small- to mid-sized companies. The Vistage CEO Confidence Index began in Q1 2003 and is the largest and only comprehensive report of small and mid-size CEO opinions and projections.

History:

What is it: The Vistage CEO Confidence Index is a compilation of responses from more than 2,000 CEOs of small- to mid-sized companies. The Vistage CEO Confidence Index began in Q1 2003 and is the largest and only comprehensive report of small and mid-size CEO opinions and projections.

U.S. small and mid-sized businesses represent the most vital component of the nation's economy. This sector creates 75 percent of all new jobs and generates 50 percent of all national revenue. The opinions of these business leaders provide a clear snapshot of current economic, market and industry trends and demonstrate their plans for growth over the next 12 months. These insights provide a leading indicator for employment, capital expenditure, sales, revenue and profit trends.

When it began.

The Vistage CEO Confidence Index began in Q2 2003 when 1041 Vistage member CEOs responded to a Vistage survey, creating the baseline for which the index is measured. Since then, the Index has grown into the largest survey of chief executives from small and medium-sized businesses in the United States. Each quarter, CEOs are asked the same set of 9 questions based on the overall economy as well as 5-7 questions relating to current economic issues. The set questions become the components of the Confidence Index score.

How is the Confidence Index Calculated?

All component questions are scored as the percent giving favorable replies minus the percent unfavorable plus 100. The Vistage Confidence Index is the sum of the components calculated as a percentage of the level recorded in the 2nd quarter 2003 survey. The results are analyzed by Dr.Richard Curtin, the chief analyst at the University of Michigan, Ann Arbor.

Who is Dr. Curtin?

Richard Curtin is a Research Professor and the Director of the Surveys of Consumers at the University of Michigan since 1976.

Professor Curtin's monthly report on consumer Richard Curtin confidence is one of the most closely followed economic indicators, with findings from his research extensively reported in the media. His research is widely used by businesses and financial institutions as well as by federal agencies responsible for monetary and fiscal policies. Data from the Surveys of Consumers is an official component of the Index of Leading Economic Indicators.

Through frequent presentations and published articles, Professor Curtin has reported on his research in behavioral economics, including the theory and measurement of expectations, consumer saving and spending behavior, household income and wealth, reactions to changing economic opportunities, and public policy preferences. Professor Curtin has consulted with hundreds of corporations on issues related to future trends in consumer purchases.

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